And then I discovered podcasts. Again it were the guys at Apple who paved the way to the success of this new medium. Apple didn’t invent podcasts, but the iTunes software, which was necessary to run an iPod, made them popular. Thousands of very talented people created their own “internet radio” program, now better known as podcasts. Through iTunes these podcasts were distributed directly to the people (or their iPods). Suddenly one could find interesting programs about any topic one could think of, and even better, one could listen to these programs at any time. No broadcasting times, no missed programs.
Generally speaking, the iPod (and even more so the iPhone and the iPad) made me independent from mass media. So it’s quite ironic that I first read about it in the newspaper: it was an article in the Süddeutsche, one of the biggest German newspapers. Now the successors of the iPod are a menace for classical mass media.
The close relationship between me and my first iPod lasted for 3 years. Early in 2007 someone broke into my car and stole the iPod. I immediately ordered a new one, a black iPod classic (5th generation). Of course this one was better, with a color display and a bigger hard disk. It was in turn replaced by an iPhone in 2010, but for me my first iPod was the door to a new and much better (media) world.